Innovators of the Year 2025: Nathan Nasseri is Digitizing the Home-Buying Experience

by Chris Landry

Buying a new home that matches your tastes and budget can be challenging, expensive and time-consuming. But it doesn’t have to be. That’s where ResVR comes in.

ResVR digitizes homebuilders’ catalogues into virtual layouts and floor plans so that homebuyers can easily see what their house will look like when it’s fully built. Using precise graphics technology detailing everything from the style of railings to the type of oven, a digitized catalogue lets prospective buyers tour homes virtually.

If buyers don’t see what they’re looking for when touring a show home, they typically move on to another builder, explains founder and CEO Nathan Nasseri, who has an extensive background and education in video game design.

Nasseri’s software allows buyers to see multiple house designs in one location and add customization and upgrades during the virtual tour.

“We’re taking the principle of character customization [from video games],” says Nasseri. “You customize the character based on how you want to resonate and engage with the game, except it’s for houses.”

Last year, ResVR raised $1.7 million in seed funding, and Nasseri was one of six winners at the prestigious Inventures 2024 Startup Pitch Competition, taking home $10,000. He has also completed nearly every tech catalyzer in Alberta, including Alberta Catalyzer, 500 Global, Plug and Play, and Creative Destruction Lab – Rockies.

The software officially launches this year in the Microsoft app store. Nasseri plans to expand ResVR to include home-exterior, condominium and whole-neighbourhood customizations.

What’s new: ResVR won the People’s Choice Award at Platform Calgary’s 2024 YYC Launch Party.